Meridian Atelier

Overview

A cinematic, allocation-only landing for a fictional house of hypercars and restomods, built to push motion and interaction design.

My role

Designed and built the whole experience: a preloader-to-hero cinematic intro, GSAP scroll choreography, a signature step-by-step configurator and a scroll-scrubbed reveal, on a dark editorial type system.

The challenge

Making motion feel expensive without wrecking performance. The hard part was orchestrating GSAP timelines, scroll triggers and text effects so they stayed smooth and never blocked the first paint.

Outcome

A portfolio-grade interactive landing that shows I can carry a premium brand feel end to end, from art direction to buttery, performant motion.